Tag: Online Marketing

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30 July 2013 - 15:49, by , in Online Marketing, No comments
I heard a story a while back about someone who was interested in buying a new television. For the sake of the story let’s call this someone ‘Fred.’ Fred spent six months comparing different brands of televisions, going into stores and asking salespeople which models they thought were the best and reading different articles about...
11 July 2013 - 18:10, by , in Online Marketing, No comments
There are so many buzzwords surrounding the online marketing and social media scene today, it makes it difficult to keep up. One question I’ve been asked a lot recently is what is content curation and how is it best used in an overall online marketing campaign? There are many existent definitions, but here is how...
18 June 2013 - 17:13, by , in Online Marketing, No comments
B2B marketers are typically measured on one thing: generating leads. If you’re looking for new and effective ways to generate warm leads then this post is for you.
4 June 2013 - 18:28, by , in Inbound Marketing, No comments
I hear it all the time, small business clients and mid to large sized businesses alike, want to know how to increase business for their company. Shocker, right? Now, obviously this is a broad question which can have a number of different answers depending on that particular business, their current sales and marketing strategies, and...
4 June 2013 - 0:27, by , in Online Marketing, No comments
I recently had a client come to me to look over their online strategy and make recommendations on how they could make more sales online. After looking through a few pieces of information (Google Analytics, their creative assets, and click-through rates) it was easy to see that they were making 1 large mistake that was...
29 May 2013 - 0:05, by , in Inbound Marketing, No comments
What if you could decrease your marketing costs and increase the amount of prospects that you had? Sounds like every business owners’ and marketers’ dream, right? Well this dream is becoming a reality as inbound marketing takes more of a presence in the marketing mix. Many businesses that have dedicated time and resources to inbound...